Culture, nature and celebrations await
Switzerland in 2026 promises unforgettable moments shaped by a rich cultural legacy, extraordinary natural beauty, and a calendar full of vibrant events. Whether you’re seeking quiet Alpine villages or dynamic city festivals, there’s something here for every kind of traveler.
Lucerne — music and mountains
Framed by Lake Lucerne and Mount Pilatus, the city of Lucerne remains a cultural favorite. The Lucerne Festival, held every summer, will welcome world-renowned orchestras and emerging talent at the futuristic KKL Luzern concert hall. Explore the charming Old Town, hop aboard a steamboat, or take the world’s steepest cogwheel railway up for panoramic Alpine views.

Ticino — southern charm
Switzerland’s Italian-speaking region offers a Mediterranean touch. In summer, Lugano hosts the LongLake Festival, one of Switzerland’s largest open-air events, featuring music, theatre, and literature. Explore the blend of palm-lined lakeshores and mountain trails, and don’t miss the UNESCO-listed Castles of Bellinzona, where medieval stone meets modern storytelling.

Valais — alpine wonder and wine
The region of Valais, known for its high peaks and sunny vineyards, is a perfect blend of nature and tradition. In autumn, follow the Chemin du Vignoble, a wine trail between Martigny and Leuk, lined with tasting stops and centuries-old cellars. Meanwhile, the Aletsch Arena, with its majestic glacier and car-free villages, offers unforgettable mountain experiences.

Zurich — innovation meets tradition
Switzerland’s largest city offers a dynamic mix of historic charm and modern energy. In 2026, the Zurich Film Festival will continue to grow as a major European event, attracting filmmakers and fans from around the world. Wander through the medieval alleys of the Old Town, enjoy contemporary art at Kunsthaus Zürich, or relax by Lake Zurich. With its vibrant nightlife, design-forward shopping, and thriving culinary scene, the city perfectly bridges the past and the future.

Fribourg — a medieval gem
For those seeking authenticity, Fribourg offers a journey into Switzerland’s medieval heart. The city celebrates the St-Nicolas Festival with parades and festive markets. Cross ancient wooden bridges, explore Gothic architecture, and taste the region’s famed cheese traditions in nearby Gruyères.

Basel — art in the heart of Europe
Art Basel will once again bring together galleries, artists, and collectors from across the globe. Beyond the fair, Basel’s cultural scene is thriving: the Kunstmuseum, Fondation Beyeler, and the vibrant riverside neighborhoods offer countless discoveries. The city’s location at the crossroads of France, Germany, and Switzerland adds an enriching international flair.

A destination for all seasons
Across all seasons, from spring traditions and summer festivals to autumn wine harvests and winter wonderlands, Switzerland offers travelers a rich mix of cultural depth, natural splendor, and unforgettable experiences.