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Escape the ordinary

Croatia’s iconic cities, such as Zagreb, Split, and Dubrovnik, have long been magnets for travelers. Yet beyond these beautiful cities a side of Croatia at once quieter, historic and fun awaits. Venture off the beaten path to alternative cities such as Varaždin, Šibenik, and Osijek, where history, culture, and charm thrive — without throngs of.

Varaždin

Often overshadowed by Zagreb, Varaždin is a beautifully preserved Baroque town in northern Croatia. Nicknamed “Little Vienna,” the city boasts cobblestone streets, pastel-hued facades, and a fairytale-like old town. Hidden courtyards reveal artisan workshops and family-owned cafés where locals gather over coffee. The Špancirfest annual street festival transforms the city into a lively theater of music, craft, and performance. Don’t miss the Varaždin Cemetery, a masterpiece of landscape architecture that feels more like a garden — a quiet, contemplative, and uniquely beautiful one.

Šibenik

Šibenik is a coastal town often passed over for Split or Dubrovnik, but this Adriatic beauty offers medieval architecture and a labyrinthine old town. The UNESCO-listed St. James’s Cathedral is a marvel of Renaissance architecture, while the four fortresses that watch over the city provide stunning views and historic insight. Stroll through quiet alleys filled with local boutiques and stop at the local market for fresh produce and seafood. Šibenik also hosts a well-known international children’s festival and, if you are a nature lover, there are two stunning national parks to explore: Krka and Kornati.

Osijek

Tucked away in Croatia’s far east, Osijek is a city of quiet charm and resilient spirit. Overlooking the Drava River, it blends Habsburg elegance with a warm ambiance. Its star-shaped Tvrđa fortress, a Baroque stronghold turned vibrant cultural quarter, brims with student energy, museums, and riverside bars. Osijek’s tree-lined promenades invite slow strolls, especially in the spring and summer, when the parks burst into bloom. In the cafés on European Avenue, locals linger over coffee and conversation, in a deeply rooted, unhurried rhythm. Time your visit with Đakovački vezovi, Vinkovačke jeseni or the Pannonian Challenge and you’ll feel the pulse of Slavonia — a festive, proud, and unmistakably alive region.

These lesser-known cities offer travelers a refreshing journey. With deep connections to local life and a sense of discovery around every corner, Varaždin, Šibenik and Osijek invite you to experience Croatia in a more thoughtful, meaningful way. This is where the true spirit of travel lives.

Things to consider before traveling

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Some tips to consider while traveling

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